1. A reader in marketing communications. (2020) Editors: Kitchen, Philip J Record Type: Book Extent: 1 online resource, illustrations View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Advertising & IMC : principles & practice.: principles & practice. (2018) Authors: Moriarty, Sandra E (Sandra Ernst); Mitchell, Nancy, 1950-; Wood, Charles; Wells, William D Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Advertising & IMC : principles & practice.: principles & practice. (2018) Authors: Moriarty, Sandra E (Sandra Ernst); Mitchell, Nancy, 1950-; Wood, Charles; Wells, William D Record Type: Book Extent: 1 online resource (664 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. All business is local : why place matters more than ever in a global, virtual world /: why place matters more than ever in a global, virtual world. (2012) Other Names: Quelch, John A; Jocz, Katherine E Record Type: Book Extent: 1 online resource (256 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
5. Beyond buzz : the next generation of word-of-mouth marketing /: the next generation of word-of-mouth marketing. (©2007) Other Names: Kelly, Lois, 1955- Record Type: Book Extent: 1 online resource (x, 228 pages), illustrations View Content: Available online (eLD content is only available in our Reading Rooms) ↗
6. Building corporate identity, image and reputation in the digital era. (2021) Editors: Melewar, T. C; Dennis, Charles (Charles E.); Foroudi, Pantea, 1974- Record Type: Book Extent: 1 online resource, illustrations (black and white) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
7. Business-to-business marketing communications : value and efficiency considerations in recessionary times /: value and efficiency considerations in recessionary times. ([2017]) Authors: Rizomyliotis, Ioannis; Konstantoulaki, Kleopatra; Kostopoulos, Ioannis Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
8. Cambridge marketing handbook. Law / (2013) Authors: Kapur, Kiran Record Type: Book Extent: 1 online resource, illustrations View Content: Available online (eLD content is only available in our Reading Rooms) ↗
9. Communication strategies for corporate leaders : implications for the global market /: implications for the global market. (2018) Authors: Rath, Pragyan; Bharadwaj, Apoorva Record Type: Book Extent: 1 online resource, illustrations View Content: Available online (eLD content is only available in our Reading Rooms) ↗
10. Communications writing and design : the integrated manual for marketing, advertising, and public relations /: the integrated manual for marketing, advertising, and public relations. (2017) Authors: DiMarco, John, 1969- Record Type: Book Extent: 1 online resource (216 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗