11. Persuasion : a practical guide /: a practical guide. (2014) Authors: (Persuasion strategist), McLean, Anthony Record Type: Book Extent: 1 online resource (224 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
12. Persuasion : the art of influencing people /: the art of influencing people. (2013) Other Names: Borg, James Record Type: Book Extent: 1 online resource (1 volume), illustrations View Content: Available online (eLD content is only available in our Reading Rooms) ↗
13. Persuasion : the art of influencing people /: the art of influencing people. (2013) Authors: Borg, James Record Type: Book Extent: 1 online resource (320 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
14. Persuasion : theory and research /: theory and research. ([2016]) Authors: O'Keefe, Daniel J Record Type: Book Extent: 1 online resource (xix, 387 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
15. Persuasive imagery : a consumer response perspective /: a consumer response perspective. (2003) Other Names: Batra, Rajeev; Scott, Linda M Record Type: Book Extent: 1 online resource (464 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
16. Pre-suasion : a revolutionary way to influence and persuade /: a revolutionary way to influence and persuade. (2016) Authors: Cialdini, Robert B Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
17. The dynamics of persuasion : communication and attitudes in the 21st century /: communication and attitudes in the 21st century. (2023) Authors: Perloff, Richard M Record Type: Book Extent: 1 online resource (462 pages), illustrations (black and white, and colour) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
18. The dynamics of persuasion : communication and attitudes in the twenty-first century /: communication and attitudes in the twenty-first century. (2020) Authors: Perloff, Richard M Record Type: Book Extent: 1 online resource, illustrations (black and white) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
19. The little book of yes : how to win friends, boost your confidence and persuade others /: how to win friends, boost your confidence and persuade others. (2018) Authors: Goldstein, Noah J; Martin, Steve J; Cialdini, Robert B Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
20. The neuroscience of multimodal persuasive messages : persuading the brain /: persuading the brain. (2017) Authors: Remley, Dirk Record Type: Book Extent: 1 online resource, illustrations (black and white) View Content: Available online (eLD content is only available in our Reading Rooms) ↗