1. Content marketing strategies for dummies. ([2016]) Authors: Diamond, Stephanie Record Type: Book Extent: 1 online resource, illustrations View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Experiential marketing : a practical guide to interactive brand experiences /: a practical guide to interactive brand experiences. (2017) Authors: Smilansky, Shaz Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Experiential marketing : case studies in customer experience /: case studies in customer experience. (2020) Authors: Batat, Wided Record Type: Book Extent: 1 online resource, illustrations (black and white) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. Experiential marketing : integrated theory & strategic application /: integrated theory & strategic application. (2022) Authors: Leahy, Rose; Fenton, Pio; Barry, Holly Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
5. How cool brands stay hot : branding to generation Y and Z /: branding to generation Y and Z. (2016) Authors: Bergh, Joeri van den, 1971-; Behrer, Mattias Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
6. Marketing strategy & competitive positioning. (2012) Other Names: Hooley, Graham J; Piercy, Nigel; Nicoulaud, Brigitte Record Type: Book Extent: 1 online resource (xv, 578 pages), illustrations View Content: Available online (eLD content is only available in our Reading Rooms) ↗
7. Marketing strategy & competitive positioning. (2017) Authors: Hooley, Graham J; Piercy, Nigel; Nicoulaud, Brigitte; Rudd, John M Record Type: Book Extent: 1 online resource (xv, 569 pages), illustrations (colour) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
8. Marketing strategy & competitive positioning. (2017) Authors: Hooley, Graham J; Piercy, Nigel; Nicoulaud, Brigitte; Rudd, John M Record Type: Book Extent: 1 online resource (xv, 569 pages), illustrations (colour) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
9. Marketing strategy and competitive positioning. (2020) Authors: Hooley, Graham J; Nicoulaud, Brigitte; Rudd, John M; Lee, Nick, 1975- Record Type: Book Extent: 1 online resource (xxiii, 594 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
10. Marketing strategy and competitive positioning. (2020) Authors: Hooley, Graham J; Nicoulaud, Brigitte; Rudd, John M; Lee, Nick, 1975- Record Type: Book Extent: 1 online resource (xxiii, 594 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗