1. A Critical Analysis of Cultivation Theory. (27th October 2014) Authors: Potter, W. James Journal: Journal of communication Issue: Volume 64:Number 6(2014:Dec.) Page Start: 1015 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Arguing for a general framework for mass media scholarship. (2008) Other Names: Potter, W. James Record Type: Book Extent: 1 online resource (416 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Arguing for a general framework for mass media scholarship. (©2009) Other Names: Potter, W. James Record Type: Book Extent: 1 online resource (xxii, 394 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. Digital media effects. (2021) Authors: Potter, W. James Record Type: Book Extent: 1 online resource, illustrations View Content: Available online (eLD content is only available in our Reading Rooms) ↗
5. Evaluating the utility of methodological assumptions in mass media effects research on children. Issue 1 (2nd January 2016) Authors: Potter, W. James Journal: Journal of children and media Issue: Volume 10:Issue 1(2016) Page Start: 63 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
6. How to publish your communication research : an insider's guide /: an insider's guide. (2001) Other Names: Alexander, Alison, 1949 October 21; Potter, W. James; Anderson, James A (James Arthur), 1939- Record Type: Book Extent: 1 online resource (ix, 161 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
7. How to publish your communication research : an insider's guide /: an insider's guide. ([2001]) Editors: Alexander, Alison; Potter, W. James Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
8. Introduction to media literacy. ([2016]) Authors: Potter, W. James Record Type: Book Extent: 1 online resource, illustrations View Content: Available online (eLD content is only available in our Reading Rooms) ↗
9. Introduction to media literacy. ([2016]) Authors: Potter, W. James Record Type: Book Extent: 1 online resource (xxi, 269 pages), illustrations View Content: Available online (eLD content is only available in our Reading Rooms) ↗
10. Media Effects. (2012) Authors: Potter, W. James Record Type: Book Extent: 1 online resource (400 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗