1. A concise guide to market research : the process, data, and methods using IBM SPSS statistics /: the process, data, and methods using IBM SPSS statistics. ([2019]) Authors: Sarstedt, Marko; Mooi, Erik Record Type: Book Extent: 1 online resource (396 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Market research : the process, data, and methods using Stata /: the process, data, and methods using Stata. ([2018]) Authors: Mooi, Erik; Sarstedt, Marko; Mooi-Reci, Irma Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Marketing research with SPSS. (2010) Authors: Janssens, Wim Record Type: Book Extent: 1 online resource (x, 441 pages), illustrations (black and white, and colour) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. R for marketing research and analytics. (2015) Authors: Chapman, Chris; Feit, Elea McDonnell Record Type: Book Extent: 1 online resource (xviii, 454 pages), illustrations (some color) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
5. R for marketing research and analytics. (2019) Authors: Chapman, Chris; Feit, Elea McDonnell Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
6. Statistics for marketing and consumer research. (2008) Other Names: Mazzocchi, Mario Record Type: Book Extent: 1 online resource (432 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
7. Statistics for marketing and consumer research. (2008) Other Names: Mazzocchi, Mario Record Type: Book Extent: 1 online resource (432 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗