281. The Mere-Reaction Effect: Even Nonpositive and Noninformative Reactions Can Reinforce Actions. Issue 3 (28th May 2015) Authors: Hsee, Christopher K.; Yang, Yang; Ruan, Bowen Journal: Journal of consumer research Issue: Volume 42:Issue 3(2015) Page Start: 420 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
282. The mood of information : a critique of online behavioural advertising /: a critique of online behavioural advertising. (2011) Other Names: McStay, Andrew, 1975- Record Type: Book Extent: 1 online resource (200 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
283. The new chameleons : how to connect with consumers who defy categorization /: how to connect with consumers who defy categorization. (2021) Authors: Solomon, Michael R Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
284. The new review economy : third-party review sites, reputation, and neo-liberal public relations in the digital age /: third-party review sites, reputation, and neo-liberal public relations in the digital age. (2020) Authors: Novak, Alison Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
285. The Offer Framing Effect: Choosing Single versus Bundled Offerings Affects Variety Seeking. Issue 4 (8th September 2014) Authors: Mittelman, Mauricio; Andrade, Eduardo B.; Chattopadhyay, Amitava; Brendl, C. Miguel Journal: Journal of consumer research Issue: Volume 41:Issue 4(2015) Page Start: 953 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
286. The organic growth playbook : activate high-yield behaviors to achieve extraordinary results - every time /: activate high-yield behaviors to achieve extraordinary results - every time. (2020) Authors: Jaworski, Bernard J; Lurie, Bob Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
287. The origins and evolution of consumer capitalism : a Veblenian-Keynesian perspective /: a Veblenian-Keynesian perspective. (2023) Authors: Watkins, John (John Phillip) Record Type: Book Extent: 1 online resource (220 pages), illustrations (black and white) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
288. The persuasion code : how neuromarketing can help you persuade anyone, anywhere, anytime /: how neuromarketing can help you persuade anyone, anywhere, anytime. (2018) Authors: Morin, Christophe; Renvoisé, Patrick Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
289. The post-pandemic business playbook : customer-centric solutions to help your firm grow /: customer-centric solutions to help your firm grow. (2022) Authors: Mintz, Ofer Record Type: Book Extent: 1 online resource, illustrations (colour) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
290. The power of business en Español : 7 fundamental keys to unlocking the potential of the Spanish-language Hispanic market /: 7 fundamental keys to unlocking the potential of the Spanish-language Hispanic market. ([2009?]) Authors: Cancela, José Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗