The new review economy : third-party review sites, reputation, and neo-liberal public relations in the digital age /: third-party review sites, reputation, and neo-liberal public relations in the digital age. (2020)

Record Type:
Book
Title:
The new review economy : third-party review sites, reputation, and neo-liberal public relations in the digital age /: third-party review sites, reputation, and neo-liberal public relations in the digital age. (2020)
Main Title:
The new review economy : third-party review sites, reputation, and neo-liberal public relations in the digital age
Further Information:
Note: Alison N. Novak.
Authors:
Novak, Alison
Contents:
Introduction 1. Digital Labor on Third-Party Review Sites 2. Trust, Credibility, and the Power of Reviews 3. Yelp’s Super Reviewers 4. Scrubbing and Ethics 5. Lawsuits and Organizational Control 6. Advocacy and Third-Party Review Sites 7. Best Practices Conclusion
Edition:
1st
Publisher Details:
London : Routledge
Publication Date:
2020
Extent:
1 online resource
Subjects:
659.2
Public relations
Digital media
Consumer behavior
Electronic commerce
Languages:
English
ISBNs:
9781000215489
9781000215465
9781000215472
9781003099437
Related ISBNs:
9780367567071
Notes:
Note: Description based on CIP data; resource not viewed.
Access Rights:
Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
Access Usage:
Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
View Content:
Available online (eLD content is only available in our Reading Rooms) ↗
Physical Locations:
British Library HMNTS - ELD.DS.560618
Ingest File:
03_187.xml