61. Contemporary issues in luxury brand management. (2023) Editors: Studente, Sylvie; Cattaneo, Eleonora Record Type: Book Extent: 1 online resource (168 pages), illustrations (black and white) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
62. Corporate brand design : developing and managing brand identity /: developing and managing brand identity. (2021) Authors: Foroudi, Mohammad Mahdi; Foroudi, Pantea, 1974- Record Type: Book Extent: 1 online resource, illustrations (black and white) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
63. Corporate branding : areas, arenas and approaches /: areas, arenas and approaches. (2015) Editors: Melewar, T. C; Alwi, S. F. Syed Record Type: Book Extent: 1 online resource, illustrations (black and white) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
64. Creating brand cool : brand distinction in the online marketplace /: brand distinction in the online marketplace. (2021) Authors: Abraham, Joan Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
65. Creating powerful brands. (2010) Other Names: De Chernatony, L (Leslie); McDonald, Malcolm; Wallace, Elaine Record Type: Book Extent: 1 online resource (496 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
66. Creative B2B branding (no, really) : building a creative brand in a business world /: building a creative brand in a business world. (©2010) Other Names: McKee, Scot Record Type: Book Extent: 1 online resource (xiv, 230 pages), illustrations View Content: Available online (eLD content is only available in our Reading Rooms) ↗
67. Customer experience branding : driving engagement through surprise and innovation /: driving engagement through surprise and innovation. (2016) Authors: Gad, Thomas Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
68. Decoding branding : a complete guide to building and revamping brands in the age of disruption /: a complete guide to building and revamping brands in the age of disruption. (2021) Authors: Yuen, Royce Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
69. Designing luxury brands : the science of pleasing customers' senses /: the science of pleasing customers' senses. ([2018]) Authors: Derval, Diana Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
70. Developing insights on branding in the B2B context : case studies from business practice /: case studies from business practice. (2018) Editors: Koporcic, Nikolina; Ivanova-Gongne, Maria, 1985-; Nyström, Anna-Greta, 1979-; Törnroos, Jan-Åke Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗