Principles of marketing : 7th European edition /: 7th European edition. ([2017])
- Record Type:
- Book
- Title:
- Principles of marketing : 7th European edition /: 7th European edition. ([2017])
- Main Title:
- Principles of marketing : 7th European edition
- Other Titles:
- Principles of marketing
- Further Information:
- Note: Philip Kotler, Gary Armstrong, Lloyd C. Harris, Nigel Piercy.
- Authors:
- Kotler, Philip
Armstrong, Gary (Gary M.)
Harris, Lloyd C
Piercy, Nigel - Publisher Details:
- Harlow : Pearson Education Limited
- Publication Date:
- 2017
- Copyright Date:
- 2017
- Extent:
- 1 online resource (xxiv, 675 pages), color illustrations
- Subjects:
- 658.8
Marketing - Languages:
- English
- ISBNs:
- 9781292115252
1292115254 - Related ISBNs:
- 1292092890
9781292092898 - Notes:
- Note: Includes bibliographical references and index.
Note: Description based on online resource; title from digital title page (viewed on October 19, 2017). - Access Rights:
- Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
- Access Usage:
- Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
- View Content:
- Available online (eLD content is only available in our Reading Rooms) ↗
- Physical Locations:
- British Library HMNTS - ELD.DS.208762
- Ingest File:
- 01_142.xml