Cite
MLA Citation
Robert W Palmatier and Shrihari Sridhar. Marketing strategy : based on first principles and data analytics. Basingstoke : Palgrave Macmillan, 2017. http://access.bl.uk/ark:/81055/vdc_100044604536.0x000001
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Robert W Palmatier and Shrihari Sridhar. Marketing strategy : based on first principles and data analytics. Basingstoke : Palgrave Macmillan, 2017. http://access.bl.uk/ark:/81055/vdc_100044604536.0x000001