Author/Creator: Cova, Bernard - British Library Electronic Legal Deposit Catalogue-Journal Issues and Articles Search Results

Author/Creator Cova, Bernard

1. A phase model for solution relationship development: a case study in the aerospace industry. Issue 5 (5th June 2017)

Authors:: Ferreira, Fabiana Nogueira Holanda; Cova, Bernard; Spencer, Robert; Proença, João F.
Journal:: Journal of business & industrial marketing
Issue:: Volume 32:Issue 5(2017)
Page Start:: 625
Record Type:: Journal Article
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2. Academic workshops: A place to let go?. (June 2016)

Authors:: Cova, Bernard
Journal:: Marketing theory
Issue:: Volume 16:Number 2(2016:Jun.)
Page Start:: 260
Record Type:: Journal Article
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3. Activist consumer movements: Founder framings versus member self-organisation. (March 2023)

Authors:: Barès, Franck; Cova, Bernard
Journal:: Recherche et applications en marketing
Issue:: Volume 38:Number 1(2023)
Page Start:: 11
Record Type:: Journal Article
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4. Alienable gifts: Uses and meanings of gold in Turkey. Issue 3 (May 2014)

Authors:: Ertimur, Burçak; Sandιkcι, Özlem; Carù, Antonella; Cova, Bernard; Dalli, Daniele
Journal:: Journal of consumer behaviour
Issue:: Volume 13:Issue 3(2014)
Page Start:: 204
Record Type:: Journal Article
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5. Brand Iconicity vs. Anti‐Consumption Well‐Being Concerns: The Nutella Palm Oil Conflict. Issue 1 (4th March 2016)

Authors:: Cova, Bernard; D'Antone, Simona
Journal:: Journal of consumer affairs
Issue:: Volume 50:Issue 1(2016)
Page Start:: 166
Record Type:: Journal Article
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6. Brand magnification: when brands help people reconstruct their lives. (27th January 2022)

Authors:: Fuschillo, Gregorio; Cayla, Julien; Cova, Bernard
Journal:: European journal of marketing
Issue:: Volume 56:Number 3(2022)
Page Start:: 768
Record Type:: Journal Article
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7. Brand repulsion: consumers' boundary work with rejected brands. (25th January 2021)

Authors:: Dessart, Laurence; Cova, Bernard
Journal:: European journal of marketing
Issue:: Volume 55:Number 4(2021)
Page Start:: 1285
Record Type:: Journal Article
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8. Brand repulsion: consumers' boundary work with rejected brands. (30th January 2021)

Authors:: Dessart, Laurence; Cova, Bernard
Journal:: European journal of marketing
Issue:: Volume 55:Number 4(2021)
Page Start:: 1285
Record Type:: Journal Article
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9. Brand volunteering: Value co-creation with unpaid consumers. (December 2015)

Authors:: Cova, Bernard; Pace, Stefano; Skålén, Per
Journal:: Marketing theory
Issue:: Volume 15:Number 4(2015:Dec.)
Page Start:: 465
Record Type:: Journal Article
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10. Caught in the crossfire of orders of worth: a failed attempt by a small business to reconfigure a French public sector. (3rd March 2020)

Authors:: Barès, Franck; Cova, Bernard; Farde, Guillaume; Salle, Robert
Journal:: Journal of small business and entrepreneurship
Issue:: Volume 32:Number 2(2020)
Page Start:: 203
Record Type:: Journal Article
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