Principles of marketing. (2013)
- Record Type:
- Book
- Title:
- Principles of marketing. (2013)
- Main Title:
- Principles of marketing
- Further Information:
- Note: Philip Kotler, Gary Armstrong, Lloyd Harris, Nigel F. Piercy.
- Authors:
- Kotler, Philip
Armstrong, Gary (Gary M.)
Harris, Lloyd C
Piercy, Nigel - Edition:
- 6th ed. European ed
- Publisher Details:
- Harlow : Pearson
- Publication Date:
- 2013
- Copyright Date:
- 2013
- Extent:
- 1 online resource
- Subjects:
- 658.8
Marketing - Languages:
- English
- ISBNs:
- 9780273743156
0273743155 - Access Rights:
- Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
- Access Usage:
- Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
- View Content:
- Available online (eLD content is only available in our Reading Rooms) ↗
- Physical Locations:
- British Library HMNTS - ELD.DS.626698
- Ingest File:
- 06_012.xml