Cite
HARVARD Citation
Deming, S. (2010) The brand who cried "wolf" : deliver on your company's promise and create customers for life. [Online]. Hoboken, N.J : Wiley. Available from: http://access.bl.uk/ark:/81055/vdc_100102318195.0x000001
This is an interim version of our Electronic Legal Deposit Catalogue-eJournals and eBooks while we continue to recover from a cyber-attack.
Deming, S. (2010) The brand who cried "wolf" : deliver on your company's promise and create customers for life. [Online]. Hoboken, N.J : Wiley. Available from: http://access.bl.uk/ark:/81055/vdc_100102318195.0x000001