Cite
APA Citation
Kotler, P., Armstrong, G. (. M., Harris, L. C., & Piercy, N. (2017). Principles of marketing : 7th European edition. Harlow : Pearson Education Limited. http://access.bl.uk/ark:/81055/vdc_100049750286.0x000001
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Kotler, P., Armstrong, G. (. M., Harris, L. C., & Piercy, N. (2017). Principles of marketing : 7th European edition. Harlow : Pearson Education Limited. http://access.bl.uk/ark:/81055/vdc_100049750286.0x000001