Cite
APA Citation
Mauborgne, R., & Kim, W. C. (2017). Blue ocean shift : beyond competing : proven steps to inspire confidence and seize new growth. London : Macmillan. http://access.bl.uk/ark:/81055/vdc_100048658086.0x000001
This is an interim version of our Electronic Legal Deposit Catalogue-eJournals and eBooks while we continue to recover from a cyber-attack.
Mauborgne, R., & Kim, W. C. (2017). Blue ocean shift : beyond competing : proven steps to inspire confidence and seize new growth. London : Macmillan. http://access.bl.uk/ark:/81055/vdc_100048658086.0x000001