The complete idiot's guide to target marketing. (2009)

• Record Type: Book
• Further Information: Note: Susan Friedmann.
• Other Names: Friedmann, Susan A
• Publisher Details: New York : Alpha Books
• Publication Date: 2009
• Extent: 1 online resource (xxiv, 325 pages), illustrations
• Subjects: 658.8; Target marketing; Market segmentation; Marketing research; Marketing; BUSINESS & ECONOMICS -- Distribution; BUSINESS & ECONOMICS -- Marketing -- General; Market segmentation; Marketing; Marketing research; Target marketing; Electronic books
• Languages: English
• ISBNs: 9781101147696; 1101147695; 9781101148525; 1101148527
• Notes: Note: Includes bibliographical references and index.; Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.