Cite
HARVARD Citation
(Lecturer in Strategic Marketing), L. et al. (2015) The strategy of global branding and brand equity. [Online]. London : Routledge. Available from: http://access.bl.uk/ark:/81055/vdc_100076122339.0x000001
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(Lecturer in Strategic Marketing), L. et al. (2015) The strategy of global branding and brand equity. [Online]. London : Routledge. Available from: http://access.bl.uk/ark:/81055/vdc_100076122339.0x000001