1. The emergence of brand-name capitalism in late colonial India : advertising and the making of modern conjugality /: advertising and the making of modern conjugality. (2022) Authors: Haynes, Douglas E Record Type: Book Extent: 1 online resource, illustrations (black and white) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Neuromarketing in India : understanding the Indian consumer /: understanding the Indian consumer. (2018) Authors: Dutta, Tanusree; Mandal, Manas K Record Type: Book Extent: 1 online resource, illustrations (black and white) View Content: Available online (eLD content is only available in our Reading Rooms) ↗