1. Bricks to clicks : why some brands will thrive in e-commerce and others won't /: why some brands will thrive in e-commerce and others won't. ([2017]) Authors: Feinleib, David Record Type: Book Extent: 1 online resource, color illustrations View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Designing luxury brands : the science of pleasing customers' senses /: the science of pleasing customers' senses. ([2018]) Authors: Derval, Diana Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Storytelling in Organizations : A Narrative Approach to Change, Brand, Project and Knowledge Management /: A Narrative Approach to Change, Brand, Project and Knowledge Management. ([2018]) Authors: Thier, Karin Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. Commercial Nationalism : Selling the Nation and Nationalizing the Sell /: Selling the Nation and Nationalizing the Sell. (2015) Editors: Volčič, Zala; Andrejevic, Mark, 1964- Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗