91. Ihr Weg zur Marke ICH : Kluge Strategien für beruflichen Erfolg /: Kluge Strategien für beruflichen Erfolg. (2018) Authors: Mahlstedt, Anja Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
92. International luxury brand strategy. (2019) Editors: Lu, Pierre Xiao Record Type: Book Extent: 1 online resource, illustrations (black and white) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
93. It's not about size : bigger brands for smaller businesses /: bigger brands for smaller businesses. (2001) Authors: Dickinson, Paul; Shipp, Jonathan Other Names: Warwick Business School., Centre for Small and Medium Sized Enterprises. Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
94. Kapferer on Luxury : How Luxury Brands Can Grow Yet Remain Rare /: How Luxury Brands Can Grow Yet Remain Rare. (2015) Authors: Kapferer, Jean-Noël Record Type: Book Extent: 1 online resource (ix, 228 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
95. Kellogg on branding : the marketing faculty of the Kellogg School of Management /: the marketing faculty of the Kellogg School of Management. (2011) Other Names: Tybout, Alice M; Calkins, Tim; Kellogg School of Management. Record Type: Book Extent: 1 online resource (352 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
96. Kellogg on branding in a hyper-connected world. (2019) Editors: Tybout, Alice M; Calkins, Tim Other Names: Kellogg School of Management. Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
97. Luxury brand management in digital and sustainable times. (2020) Authors: Chevalier, Michel, 1943-; Mazzalovo, Gerald Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
98. Make your brand matter : experience-driven solutions to capture customers and keep them loyal /: experience-driven solutions to capture customers and keep them loyal. (2022) Authors: Soechtig, Steven G Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
99. Male idols and branding in Chinese luxury : fashion, cosmetics, and popular culture /: fashion, cosmetics, and popular culture. (2022) Authors: Sikarskie, Amanda Record Type: Book Extent: 1 online resource (272 pages) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
100. Managing luxury brands : a complete guide to contemporary luxury brand strategies /: a complete guide to contemporary luxury brand strategies. (2023) Editors: Cattaneo, Eleonora Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗