Author/Creator: Paich, Mark - British Library Electronic Legal Deposit Catalogue-Journal Issues and Articles Search Results

Author/Creator Paich, Mark

1. Pharmaceutical product strategy : using dynamic modeling for effective brand planning /: using dynamic modeling for effective brand planning. (©2005)

Other Names:: Paich, Mark; Peck, Corey; Valant, Jason
Record Type:: Book
Extent:: 1 online resource (xvii, 306 pages), illustrations
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

2. Pharmaceutical product branding strategies : simulating patient flow and portfolio dynamics /: simulating patient flow and portfolio dynamics. (©2009)

Other Names:: Paich, Mark; Peck, Corey; Valant, Jason; Paich, Mark
Record Type:: Book
Extent:: 1 online resource (viii, 295 pages), illustrations
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗