1. Feeding the Trolling: Understanding and Mitigating Online Trolling Behavior as an Unintended Consequence. Issue 1 (February 2022) Authors: Golf-Papez, Maja; Veer, Ekant Other Names: Hofacker Charles F. guest-editor.; Wiertz Caroline guest-editor. Journal: Journal of interactive marketing Issue: Volume 57:Issue 1(2022) Page Start: 90 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Feeding the Trolling: Understanding and Mitigating Online Trolling Behavior as an Unintended Consequence. Issue 1 (February 2022) Authors: Golf-Papez, Maja; Veer, Ekant Other Names: Hofacker Charles F. guest-editor.; Wiertz Caroline guest-editor. Journal: Journal of interactive marketing Issue: Volume 57:Issue 1(2022) Page Start: 90 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. I am Not What I Like: Endorsing Brands on Social Media Negatively Affects Consumers' Self-Evaluation. Issue 1 (February 2022) Authors: Bernritter, Stefan F.; Loermans, Annemijn C.; W. Eigenraam, Anniek; Verlegh, Peeter W. J. Other Names: Hofacker Charles F. guest-editor.; Wiertz Caroline guest-editor. Journal: Journal of interactive marketing Issue: Volume 57:Issue 1(2022) Page Start: 159 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. I am Not What I Like: Endorsing Brands on Social Media Negatively Affects Consumers' Self-Evaluation. Issue 1 (February 2022) Authors: Bernritter, Stefan F.; Loermans, Annemijn C.; W. Eigenraam, Anniek; Verlegh, Peeter W. J. Other Names: Hofacker Charles F. guest-editor.; Wiertz Caroline guest-editor. Journal: Journal of interactive marketing Issue: Volume 57:Issue 1(2022) Page Start: 159 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
5. Paradoxes of Social Support in Virtual Support Communities: A Mixed-Method Inquiry of the Social Dynamics in Health and Wellness Facebook Groups. Issue 1 (February 2022) Authors: Babić Rosario, Ana; Russell, Cristel Antonia; Shanahan, Doreen Ellen Other Names: Hofacker Charles F. guest-editor.; Wiertz Caroline guest-editor. Journal: Journal of interactive marketing Issue: Volume 57:Issue 1(2022) Page Start: 54 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
6. Paradoxes of Social Support in Virtual Support Communities: A Mixed-Method Inquiry of the Social Dynamics in Health and Wellness Facebook Groups. Issue 1 (February 2022) Authors: Babić Rosario, Ana; Russell, Cristel Antonia; Shanahan, Doreen Ellen Other Names: Hofacker Charles F. guest-editor.; Wiertz Caroline guest-editor. Journal: Journal of interactive marketing Issue: Volume 57:Issue 1(2022) Page Start: 54 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
7. Sarcastic or Assertive: How Should Brands Reply to Consumers' Uncivil Comments on Social Media in the Context of Brand Activism?. Issue 1 (February 2022) Authors: Batista, Juliana Moreira; Barros, Lucia S. G.; Peixoto, Fabricia V.; Botelho, Delane Other Names: Hofacker Charles F. guest-editor.; Wiertz Caroline guest-editor. Journal: Journal of interactive marketing Issue: Volume 57:Issue 1(2022) Page Start: 141 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
8. Sarcastic or Assertive: How Should Brands Reply to Consumers' Uncivil Comments on Social Media in the Context of Brand Activism?. Issue 1 (February 2022) Authors: Batista, Juliana Moreira; Barros, Lucia S. G.; Peixoto, Fabricia V.; Botelho, Delane Other Names: Hofacker Charles F. guest-editor.; Wiertz Caroline guest-editor. Journal: Journal of interactive marketing Issue: Volume 57:Issue 1(2022) Page Start: 141 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
9. Sponsored Influencer Vlogs and Young Viewers: When Sponsorship Disclosure Does not Enhance Advertising Literacy, and Parental Mediation Backfires. Issue 1 (February 2022) Authors: Harms, Bianca; Hoekstra, Janny C.; Bijmolt, Tammo H. A. Other Names: Hofacker Charles F. guest-editor.; Wiertz Caroline guest-editor. Journal: Journal of interactive marketing Issue: Volume 57:Issue 1(2022) Page Start: 35 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
10. Sponsored Influencer Vlogs and Young Viewers: When Sponsorship Disclosure Does not Enhance Advertising Literacy, and Parental Mediation Backfires. Issue 1 (February 2022) Authors: Harms, Bianca; Hoekstra, Janny C.; Bijmolt, Tammo H. A. Other Names: Hofacker Charles F. guest-editor.; Wiertz Caroline guest-editor. Journal: Journal of interactive marketing Issue: Volume 57:Issue 1(2022) Page Start: 35 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗