Cite
HARVARD Citation
Voleti, S. et al. (n.d.). A Non-Parametric Model of Residual Brand Equity in Hierarchical Branding Structures with Application to US Beer Data. Journal of the Royal Statistical Society. pp. 135-152. [Online].
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Voleti, S. et al. (n.d.). A Non-Parametric Model of Residual Brand Equity in Hierarchical Branding Structures with Application to US Beer Data. Journal of the Royal Statistical Society. pp. 135-152. [Online].