Book Review: A History of Advertising: The First 300, 000 Years by Jef I. Richards. (December 2022)

Record Type:: Journal Article
Title:: Book Review: A History of Advertising: The First 300, 000 Years by Jef I. Richards. (December 2022)
Main Title:: Book Review: A History of Advertising: The First 300, 000 Years by Jef I. Richards
Authors:: Witkowski, Terrence H.
Abstract:
Is Part Of:: Journal of macromarketing. Volume 42:Number 4(2022)
Journal:: Journal of macromarketing
Issue:: Volume 42:Number 4(2022)
Issue Display:: Volume 42, Issue 4 (2022)
Year:: 2022
Volume:: 42
Issue:: 4
Issue Sort Value:: 2022-0042-0004-0000
Page Start:: 686
Page End:: 689
Publication Date:: 2022-12
Subjects:: Marketing -- Periodicals
Marketing -- Social aspects -- Periodicals
658.802
Journal URLs:: http://jmk.sagepub.com/ ↗
http://www.sagepublications.com/ ↗
DOI:: 10.1177/02761467221125666 ↗
Languages:: English
ISSNs:: 0276-1467
Deposit Type:: Legaldeposit
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗
Physical Locations:: British Library DSC - BLDSS-3PM
British Library HMNTS - ELD Digital store
Ingest File:: 24059.xml