Guest editorial: Artificial intelligence in financial services marketing. Issue 6 (1st September 2022)

Record Type:: Journal Article
Title:: Guest editorial: Artificial intelligence in financial services marketing. Issue 6 (1st September 2022)
Main Title:: Guest editorial: Artificial intelligence in financial services marketing
Authors:: Mogaji, Emmanuel
Farquhar, Jillian Dawes
van Esch, Patrick
Durodié, Clara
Perez-Vega, Rodrigo
Abstract:
Is Part Of:: International journal of bank marketing. Volume 40:Issue 6(2022)
Journal:: International journal of bank marketing
Issue:: Volume 40:Issue 6(2022)
Issue Display:: Volume 40, Issue 6 (2022)
Year:: 2022
Volume:: 40
Issue:: 6
Issue Sort Value:: 2022-0040-0006-0000
Page Start:: 1097
Page End:: 1101
Publication Date:: 2022-09-01
Subjects:: Bank marketing -- Periodicals
Financial services industry -- Marketing -- Periodicals
332.106888
Journal URLs:: http://info.emeraldinsight.com/products/journals/journals.htm?id=ijbm ↗
http://www.emeraldinsight.com/ ↗
DOI:: 10.1108/IJBM-09-2022-617 ↗
Languages:: English
ISSNs:: 0265-2323
Deposit Type:: Legaldeposit
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗
Physical Locations:: British Library DSC - 4542.127000
British Library DSC - BLDSS-3PM
British Library HMNTS - ELD Digital store
Ingest File:: 23104.xml