Cite
MLA Citation
Yang Feng and Linwan Wu. “Commenting on Brand Posts during a Crisis: The Relationship between Context-Induced Moods and Brand Message Processing across Three Social Media Platforms.” Journal of interactive advertising, vol. 21, no. 3, 2021, pp. 243–255. http://access.bl.uk/ark:/81055/vdc_100147215436.0x00002d