Cite
HARVARD Citation
Parry, M. et al. (2021). The Impact of Social Motivations on Word-of-Mouth Generation by Japanese Consumers. Journal of international consumer marketing. 33 (2), pp. 115-136. [Online].
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Parry, M. et al. (2021). The Impact of Social Motivations on Word-of-Mouth Generation by Japanese Consumers. Journal of international consumer marketing. 33 (2), pp. 115-136. [Online].