Cite
MLA Citation
Shelle Santana and Vicki G. Morwitz. “The Role of Gender in Pay-What-You-Want Contexts.” JMR, Journal of marketing research, vol. 58, 2021, pp. 265–281. http://access.bl.uk/ark:/81055/vdc_100117502638.0x00001b
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Shelle Santana and Vicki G. Morwitz. “The Role of Gender in Pay-What-You-Want Contexts.” JMR, Journal of marketing research, vol. 58, 2021, pp. 265–281. http://access.bl.uk/ark:/81055/vdc_100117502638.0x00001b