Research in strategic marketing: past and future(Developing New Models, Reviews, Measures, Methods with Future Research Agenda). (4th July 2019)

Record Type:: Journal Article
Title:: Research in strategic marketing: past and future(Developing New Models, Reviews, Measures, Methods with Future Research Agenda). (4th July 2019)
Main Title:: Research in strategic marketing: past and future(Developing New Models, Reviews, Measures, Methods with Future Research Agenda)
Authors:: Paul, Justin
Dwivedi, Yogesh
Pappu, Ravi
Roy, Sanjit Kumar
Abstract:
Is Part Of:: Journal of strategic marketing. Volume 27:Number 5(2019)
Journal:: Journal of strategic marketing
Issue:: Volume 27:Number 5(2019)
Issue Display:: Volume 27, Issue 5 (2019)
Year:: 2019
Volume:: 27
Issue:: 5
Issue Sort Value:: 2019-0027-0005-0000
Page Start:: 369
Page End:: 372
Publication Date:: 2019-07-04
Subjects:: Marketing -- Periodicals
Marketing -- Management -- Periodicals
658.8005
Journal URLs:: http://www.tandfonline.com/loi/rjsm20 ↗
http://www.tandfonline.com/ ↗
DOI:: 10.1080/0965254X.2019.1572272 ↗
Languages:: English
ISSNs:: 0965-254X
Deposit Type:: Legaldeposit
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗
Physical Locations:: British Library DSC - 5066.872950
British Library DSC - BLDSS-3PM
British Library HMNTS - ELD Digital store
Ingest File:: 10687.xml