Cite
APA Citation
Proctor, T., & Kitchen, P. J. (2019). celebrity ambassador/celebrity endorsement – takes a licking but keeps on ticking. Journal of strategic marketing, 27, 373–387. http://access.bl.uk/ark:/81055/vdc_100085338398.0x00003b
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Proctor, T., & Kitchen, P. J. (2019). celebrity ambassador/celebrity endorsement – takes a licking but keeps on ticking. Journal of strategic marketing, 27, 373–387. http://access.bl.uk/ark:/81055/vdc_100085338398.0x00003b