Cite
HARVARD Citation
Proctor, T. et al. (2019). Celebrity ambassador/celebrity endorsement – takes a licking but keeps on ticking. Journal of strategic marketing. pp. 373-387. [Online].
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Proctor, T. et al. (2019). Celebrity ambassador/celebrity endorsement – takes a licking but keeps on ticking. Journal of strategic marketing. pp. 373-387. [Online].