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APA Citation
Bublitz, M. G., Escalas, J. E., Peracchio, L. A., Furchheim, P., Grau, S. L., Hamby, A., Kay, M. J., Mulder, M. R., & Scott, A. (2016). transformative Stories: A Framework for Crafting Stories for Social Impact Organizations. Journal of public policy & marketing, 35, 237–248. http://access.bl.uk/ark:/81055/vdc_100072516390.0x000006