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APA Citation
Simms, C., & Trott, P. (2014). conceptualising the management of packaging within new product development. European journal of marketing, 48(11), 2009–2032. http://access.bl.uk/ark:/81055/vdc_100070791214.0x000048
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Simms, C., & Trott, P. (2014). conceptualising the management of packaging within new product development. European journal of marketing, 48(11), 2009–2032. http://access.bl.uk/ark:/81055/vdc_100070791214.0x000048