Cite
APA Citation
Bansal, H. S., Eldridge, J., Halder, A., Knowles, R., Murray, M., Sehmer, L., & Turner, D. (2017). shorter Interviews, Longer Surveys: Optimising the Survey Participant Experience While Accommodating Ever Expanding Client Demands. International journal of market research, 59, 221–238. http://access.bl.uk/ark:/81055/vdc_100070143957.0x000015