Book Review: Religions as Brands: New Perspectives on the Marketization of Religion and Spirituality. (June 2015)

Record Type:: Journal Article
Title:: Book Review: Religions as Brands: New Perspectives on the Marketization of Religion and Spirituality. (June 2015)
Main Title:: Book Review: Religions as Brands: New Perspectives on the Marketization of Religion and Spirituality
Authors:: Jafari, Aliakbar
Other Names:: Polsa Pia guest-editor.
Zheng Qinqin guest-editor.
Abstract:
Is Part Of:: Journal of macromarketing. Volume 35:Number 2(2015)
Journal:: Journal of macromarketing
Issue:: Volume 35:Number 2(2015)
Issue Display:: Volume 35, Issue 2 (2015)
Year:: 2015
Volume:: 35
Issue:: 2
Issue Sort Value:: 2015-0035-0002-0000
Page Start:: 272
Page End:: 274
Publication Date:: 2015-06
Subjects:: Marketing -- Periodicals
Marketing -- Social aspects -- Periodicals
658.802
Journal URLs:: http://jmk.sagepub.com/ ↗
http://www.sagepublications.com/ ↗
DOI:: 10.1177/0276146714538056 ↗
Languages:: English
ISSNs:: 0276-1467
Deposit Type:: Legaldeposit
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗
Physical Locations:: British Library DSC - BLDSS-3PM
British Library HMNTS - ELD Digital store
Ingest File:: 6365.xml