Country of Origin Effect: Looking Back and Moving Forward. (4th May 2018)
- Record Type:
- Journal Article
- Title:
- Country of Origin Effect: Looking Back and Moving Forward. (4th May 2018)
- Main Title:
- Country of Origin Effect: Looking Back and Moving Forward
- Authors:
- Cheah, Isaac
Phau, Ian
Aiello, Gaetano - Abstract:
- Is Part Of:
- Journal of promotion management. Volume 24:Number 3(2018)
- Journal:
- Journal of promotion management
- Issue:
- Volume 24:Number 3(2018)
- Issue Display:
- Volume 24, Issue 3 (2018)
- Year:
- 2018
- Volume:
- 24
- Issue:
- 3
- Issue Sort Value:
- 2018-0024-0003-0000
- Page Start:
- 293
- Page End:
- 294
- Publication Date:
- 2018-05-04
- Subjects:
- Motivation research (Marketing) -- Periodicals
Consumers -- Periodicals
Sales promotion -- Periodicals
Marketing -- Management -- Periodicals
Advertising -- Periodicals
658.8205 - Journal URLs:
- http://www.tandfonline.com/loi/wjpm20 ↗
http://www.tandfonline.com/ ↗ - DOI:
- 10.1080/10496491.2018.1379157 ↗
- Languages:
- English
- ISSNs:
- 1049-6491
- Deposit Type:
- Legaldeposit
- View Content:
- Available online (eLD content is only available in our Reading Rooms) ↗
- Physical Locations:
- British Library DSC - 5042.768000
British Library DSC - BLDSS-3PM
British Library HMNTS - ELD Digital store - Ingest File:
- 6141.xml