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Leah Gillooly et al.. “Social media-based sponsorship activation – a typology of content.” Sport, business and management, vol. 7, no. 3, 2017, pp. 293–314. http://access.bl.uk/ark:/81055/vdc_100047117903.0x00000c
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Leah Gillooly et al.. “Social media-based sponsorship activation – a typology of content.” Sport, business and management, vol. 7, no. 3, 2017, pp. 293–314. http://access.bl.uk/ark:/81055/vdc_100047117903.0x00000c