How researchers used analytics to crack the cultural code. Issue 64 (May 2017)
- Record Type:
- Journal Article
- Title:
- How researchers used analytics to crack the cultural code. Issue 64 (May 2017)
- Main Title:
- How researchers used analytics to crack the cultural code
- Authors:
- Chakrapani, Chuck
Leger, Jean‐Marc - Abstract:
- Abstract : The French and English Canadian case study
- Is Part Of:
- Research world. Issue 64(2017)
- Journal:
- Research world
- Issue:
- Issue 64(2017)
- Issue Display:
- Volume 64, Issue 64 (2017)
- Year:
- 2017
- Volume:
- 64
- Issue:
- 64
- Issue Sort Value:
- 2017-0064-0064-0000
- Page Start:
- 54
- Page End:
- 56
- Publication Date:
- 2017-05
- Subjects:
- Marketing -- Decision making -- Periodicals
Marketing -- Management -- Periodicals
658.8 - Journal URLs:
- http://onlinelibrary.wiley.com/journal/10.1002/(ISSN)2330-4448 ↗
https://www.esomar.org/knowledge-center/research-world ↗
http://onlinelibrary.wiley.com/ ↗ - DOI:
- 10.1002/rwm3.20527 ↗
- Languages:
- English
- ISSNs:
- 1567-3073
- Deposit Type:
- Legaldeposit
- View Content:
- Available online (eLD content is only available in our Reading Rooms) ↗
- Physical Locations:
- British Library DSC - BLDSS-3PM
British Library HMNTS - ELD Digital store - Ingest File:
- 984.xml