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MLA Citation

    Fengxia Zhu et al.. “Launching reverse-innovated product from emerging markets to MNC's home market: A theoretical framework for MNC's decisions.” International business review, vol. 26, no. 1, n.d., pp. 156–163. http://access.bl.uk/ark:/81055/vdc_100039395615.0x00003f
  
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