Cite
MLA Citation
Silke Boenigk and Sigrun Leipnitz. “Acquiring Potential Blood Donors in Large Cities: A Preference-Based Donor Segmentation Study.” Journal of nonprofit & public sector marketing, vol. 28, no. 4, 2016, pp. 364–393. http://access.bl.uk/ark:/81055/vdc_100038931236.0x000022