Marketing as a social science – Comments to Roger Layton's article: "There could be more than marketing you might have thought!". Issue 3 (August 2016)

Record Type:: Journal Article
Title:: Marketing as a social science – Comments to Roger Layton's article: "There could be more than marketing you might have thought!". Issue 3 (August 2016)
Main Title:: Marketing as a social science – Comments to Roger Layton's article: "There could be more than marketing you might have thought!"
Authors:: Löbler, Helge
Abstract:
Is Part Of:: Australasian marketing journal. Volume 24:Issue 3(2016)
Journal:: Australasian marketing journal
Issue:: Volume 24:Issue 3(2016)
Issue Display:: Volume 24, Issue 3 (2016)
Year:: 2016
Volume:: 24
Issue:: 3
Issue Sort Value:: 2016-0024-0003-0000
Page Start:: 244
Page End:: 246
Publication Date:: 2016-08
Subjects:: Marketing as social science -- Marketing system -- Marketing ecosystem -- Exchange-change process
Marketing -- Australasia -- Periodicals
Marketing -- Periodicals
658.8480905
Journal URLs:: http://www.sciencedirect.com/science/journal/14413582 ↗
https://us.sagepub.com/en-us/nam/australasian-marketing-journal/journal203719 ↗
http://www.elsevier.com/journals ↗
DOI:: 10.1016/j.ausmj.2016.08.004 ↗
Languages:: English
ISSNs:: 1441-3582
Deposit Type:: Legaldeposit
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗
Physical Locations:: British Library DSC - 1795.740000
British Library DSC - BLDSS-3PM
British Library HMNTS - ELD Digital store
Ingest File:: 1925.xml