Cite
APA Citation
Heath, T., & Heath, M. (2016). once upon a time there was a consumer…: stories of magic and the magic of stories. Journal of marketing management, 32(9), 811–826. http://access.bl.uk/ark:/81055/vdc_100034212406.0x000062
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Heath, T., & Heath, M. (2016). once upon a time there was a consumer…: stories of magic and the magic of stories. Journal of marketing management, 32(9), 811–826. http://access.bl.uk/ark:/81055/vdc_100034212406.0x000062