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APA Citation

    Cheah, I., Phau, I., Chong, C., & Shimul, A. S. (2015). antecedents and outcomes of brand prominence on willingness to buy luxury brands. Journal of fashion marketing and management, 19(4), 402–415. http://access.bl.uk/ark:/81055/vdc_100026465241.0x00000f
  
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