Rapid sensory profiling techniques : applications in new product development and consumer research.: applications in new product development and consumer research. (2022)

• Record Type: Book
• Editors: Delarue, Julien; Lawlor, J. Ben
• Contents: 1. The use of rapid sensory methods in R&D and research: an introduction; 2. Alternative methods of sensory testing: advantages and disadvantages; 3. Rapid and Slower Methods to Measure Emotion Responses to Food Products; 4. Measuring sensory perception in relation to consumer behavior; 5. Expedited procedures for conceptual profiling of brands, products and packaging; 6. Flash Profile, its evolution and uses in sensory and consumer science; 7. Free sorting as a sensory profiling technique for product development; 8. Free multiple sorting as a sensory profiling technique; 9. Free-JARs; 10. Napping and sorted Napping as a sensory profiling technique; 11. Polarized sensory positioning (PSP) as a sensory profiling technique; 12. Check-all-that-apply (CATA) questions with consumers in practice: experimental considerations and impact on outcome; 13. Open-ended questions in sensory testing practice; 14. Temporal dominance of sensations (TDS) as a sensory profiling technique; 15. Ideal profiling as a sensory profiling technique; 16. Adoption and use of Flash Profiling in daily new product development: a testimonial; 17. Improving team tasting in the food industry; 18. Alternative methods of sensory testing: working with chefs, culinary professionals and brew masters; 19. Sensory testing with flavourists: challenges and solutions; 20. Projective Flash Profile from experts to consumers: a way to reveal fragrance language; 21. Use of rapid sensory methods in the automotive industry; 22. Sensory testing in new product development: working with children; 23. Sensory testing in new product development: working with older people; 24. Non-Meat Analogs – A Mind Genomics Cartography of their perceived health benefits; 25. Natural Language Processing; 26. A perspective on the evolution of descriptive methods
• Edition: Second edition
• Publisher Details: Oxford : Woodhead Publishing
• Publication Date: 2022
• Extent: 1 online resource
• Subjects: 664.072; Food -- Sensory evaluation; Marketing research; New products
• Languages: English
• ISBNs: 9780128219379
• Related ISBNs: 9780128219362
• Notes: Note: Description based on CIP data; resource not viewed.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
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