Integrated storytelling by design : concepts, principles and methods for new narrative dimensions /: concepts, principles and methods for new narrative dimensions. (2021)
- Record Type:
- Book
- Title:
- Integrated storytelling by design : concepts, principles and methods for new narrative dimensions /: concepts, principles and methods for new narrative dimensions. (2021)
- Main Title:
- Integrated storytelling by design : concepts, principles and methods for new narrative dimensions
- Further Information:
- Note: Klaus Sommer Paulsen.
- Authors:
- Paulsen, Klaus Sommer, 1970-
- Contents:
- Introduction 1. Enter the new world of storytelling by design 2. Structure 3. Seven key components of Integrated Storytelling by Design 4. Design principles and elements of Integrated Storytelling Part I: Story 5. The rise, fall and rise of the living story 6. The concept of Integrated Storytelling 7. The War of the Worlds 8. CASE: The War of The Worlds Immersive Experience 9. From theory to practice: Concepts transcending technologies 10. The Integrated Storytelling check list Part II: Design 11. The audience is the hero! 12. Constructing immersive narrative designs with Story Spheres 13. From theory to practice: Constructing a basic Story Sphere 14. Creating new narrative structures and dynamics with Micro Stories 15. From theory to practice: Structuring Micro Stories Part III: Audience 16. Audience layer compositions 17. From theory to practice: Creating an audience code set 18. Designing connections across audience gaps 19. Designing a Creator - Audience Connection Script 20. The audience and the Integrated Story Sphere 21. The new roles of the audience 22. Variations of The Alien Encounter 23. From theory to practice: Audience role timeline mapping 24. Contextual Audience Design 25. From theory to practice: Audience context 26. Adjusting to a new audience mindset Part IV: Experience 27. The design of memories 28. Theory to practice: Working with Micro Experiences in sequence Part V: Convergence 29. The Integrated Storytelling design dimensions 30. Theory to practice:Introduction 1. Enter the new world of storytelling by design 2. Structure 3. Seven key components of Integrated Storytelling by Design 4. Design principles and elements of Integrated Storytelling Part I: Story 5. The rise, fall and rise of the living story 6. The concept of Integrated Storytelling 7. The War of the Worlds 8. CASE: The War of The Worlds Immersive Experience 9. From theory to practice: Concepts transcending technologies 10. The Integrated Storytelling check list Part II: Design 11. The audience is the hero! 12. Constructing immersive narrative designs with Story Spheres 13. From theory to practice: Constructing a basic Story Sphere 14. Creating new narrative structures and dynamics with Micro Stories 15. From theory to practice: Structuring Micro Stories Part III: Audience 16. Audience layer compositions 17. From theory to practice: Creating an audience code set 18. Designing connections across audience gaps 19. Designing a Creator - Audience Connection Script 20. The audience and the Integrated Story Sphere 21. The new roles of the audience 22. Variations of The Alien Encounter 23. From theory to practice: Audience role timeline mapping 24. Contextual Audience Design 25. From theory to practice: Audience context 26. Adjusting to a new audience mindset Part IV: Experience 27. The design of memories 28. Theory to practice: Working with Micro Experiences in sequence Part V: Convergence 29. The Integrated Storytelling design dimensions 30. Theory to practice: Integrated Experiential Narrative 31. Theory to practice: Vertical and horisontal integration Part VI: Creation 32. Creating Integrated Storytelling 33. Testing Integrated Storytelling concepts 34. Acknowledging The Dark Side of Storytelling 35. From theory to practice: Uncovering hidden agendas Part VII: Application 36. Themed attractions 37. CASE: Star Wars Galaxy’s Edge 38. Game Design and Beyond 39. CASE: The Last of Us 40. CASE: EVE Online: True Stories 41. The New Retail Experience 42. CASE: Søstrene Grene 43. Integrated Storytelling for Modern Marketing 44. CASE: Bleed For The Throne Futurecasting 45. The future of the Story Experience Afterword 46. Storytelling is not what storytelling was Literature and Media … (more)
- Edition:
- 1st
- Publisher Details:
- London : Routledge
- Publication Date:
- 2021
- Extent:
- 1 online resource, illustrations (black and white, and colour)
- Subjects:
- 808.543
Storytelling
Narration (Rhetoric)
Marketing - Languages:
- English
- ISBNs:
- 9781000403824
9781000403800
9781003014454 - Related ISBNs:
- 9780367856991
9780367856977 - Notes:
- Note: Includes bibliographical references and index.
Note: Description based on CIP data; resource not viewed. - Access Rights:
- Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
- Access Usage:
- Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
- View Content:
- Available online (eLD content is only available in our Reading Rooms) ↗
- Physical Locations:
- British Library HMNTS - ELD.DS.624288
- Ingest File:
- 05_032.xml