Service management : theory and practice /: theory and practice. (2020)

• Record Type: Book
• Further Information: Note: John R. Bryson, Jon Sundbo, Lars Fuglsang, Peter Daniels.
• Authors: Bryson, J. R, 1963-; Sundbo, Jon; Fuglsang, Lars; Daniels, P. W
• Contents: 1. Reading and Managing Service Businesses2. Service Research and Service Theory3. Business Models and Service Strategy4. Techno Service Worlds? Digitization of Service Businesses5. Service Operations and Productivity6. Service Personnel and their Management7. Process and Product Innovation in Service Businesses8. Customer First: Understanding Customers9. Marketing Services10. Manufacturing Companies and the Shift towards Servitization11. Supply Chains and Logistics Services12. Internationalizing Service Businesses13. Measuring Company Performance and Customer Satisfaction14. Reading and Managing Service Businesses: An Integrated Case Study Approach.
• Publisher Details: Basingstoke : Palgrave Macmillan
• Publication Date: 2020
• Extent: 1 online resource, illustrations (black and white)
• Subjects: 658; Service industries -- Management
• Languages: English
• ISBNs: 9783030520601
• Related ISBNs: 9783030520595
• Notes: Note: Description based on CIP data; resource not viewed.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.