Cite
HARVARD Citation
Alon, I. et al. (2020) Global marketing : contemporary theory, practice, and cases. [Online]. London : Routledge. Available from: http://access.bl.uk/ark:/81055/vdc_100105712107.0x000001
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Alon, I. et al. (2020) Global marketing : contemporary theory, practice, and cases. [Online]. London : Routledge. Available from: http://access.bl.uk/ark:/81055/vdc_100105712107.0x000001