Marketing communications : touchpoints, sharing and disruption /: touchpoints, sharing and disruption. (2019)

Record Type:
Book
Title:
Marketing communications : touchpoints, sharing and disruption /: touchpoints, sharing and disruption. (2019)
Main Title:
Marketing communications : touchpoints, sharing and disruption
Further Information:
Note: Chris Fill and Sarah Turnbull.
Authors:
Fill, Chris
Dr, Turnbull, Sarah
Edition:
Eighth edition
Publisher Details:
Harlow, England : Pearson
Publication Date:
2019
Extent:
1 online resource (xli, 775 pages), illustrations (colour)
Subjects:
658.802
Communication in marketing
Marketing channels
Sales promotion
Languages:
English
ISBNs:
9781292235011
1292235012
9781292235004
Related ISBNs:
9781292234977
Notes:
Note: Includes bibliographical references and indexes.
Access Rights:
Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
Access Usage:
Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
View Content:
Available online (eLD content is only available in our Reading Rooms) ↗
Physical Locations:
British Library HMNTS - ELD.DS.432232
Ingest File:
03_021.xml