From coal to biotech : the transformation of DSM with business school support /: the transformation of DSM with business school support. (2015)

• Record Type: Book
• Further Information: Note: Jean-Pierre Jeannet, Hein Schreuder.
• Authors: Jeannet, Jean-Pierre; Schreuder, H
• Contents: Preface -- DSM -- From Dutch State Mines to Chemicals Company -- Transforming a Business School -- Moving from Sales to Marketing -- Achieving Market Orientation -- Developing Business Strategy Dialogues at DSM -- Enhancing Business School Impact -- Embedding Business Strategy Dialogues as a Core Process -- Contributing to Business Strategy Dialogues -- Experimenting with Corporate Strategy Dialogues to Focus and Explore -- Branching out Beyond Strategy -- The Big Decision: Exit Petrochemicals?- Leveraging Faculty Learning Cycles -- Completing the Transformation of DSM -- Lessons for Academia and Business -- The Seven Traits of a Successful Company.
• Publisher Details: Heidelberg : Springer
• Publication Date: 2015
• Extent: 1 online resource (xix, 322 pages), illustrations (some color)
• Subjects: 658.1/6; Organizational change -- Netherlands; Strategic planning -- Netherlands; BUSINESS & ECONOMICS -- Industrial Management; BUSINESS & ECONOMICS -- Management; BUSINESS & ECONOMICS -- Management Science; BUSINESS & ECONOMICS -- Organizational Behavior; Organizational change; Strategic planning; Business and Management; Business Strategy/Leadership; Organization; Administration, Organization and Leadership; Marketing; Netherlands; Electronic books
• Languages: English
• ISBNs: 9783662462997; 3662462990; 3662462982; 9783662462980
• Related ISBNs: 9783662462980
• Notes: Note: Includes bibliographical references and index.; Note: Online resource; title from PDF title page (SpringerLink, viewed April 23, 2015).
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.