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Park, S. et al. (2015) Scaling the tail : managing profitable growth in emerging markets. [Online]. Basingstoke : Palgrave Pivot. Available from: http://access.bl.uk/ark:/81055/vdc_100075006315.0x000001
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Park, S. et al. (2015) Scaling the tail : managing profitable growth in emerging markets. [Online]. Basingstoke : Palgrave Pivot. Available from: http://access.bl.uk/ark:/81055/vdc_100075006315.0x000001